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Policy

This is the Web site for Get CyberSavvy!, a public service educational program produced by the Direct Marketing Association (The DMA).

It is produced in cooperation with the Children's Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc.(CBBB). CARU established Self-Regulatory Guidelines for Children's Advertising to promote truthful and accurate advertising to children in all media, including television, print, radio and the Internet; and Call for Action (CFA), an international non-profit consumer hotline service whose 1,200 trained volunteers respond to questions, concerns or complaints about companies doing business on and off the Internet.

The Get CyberSavvy! postal address is:

DMA - CyberSavvy
Ethics and Consumer Affairs Department
1615 L St. NW
Suite 1100
Washington, DC 20036

Our e-mail address is: consumer@the-dma.org

Our telephone number is: 202.955.5030

Get CyberSavvy! Privacy Policy

Personal Data

No personally identifiable data is collected on this Get CyberSavvy! Web site. This means we keep no record of your name, your children's names, your home address or telephone number, your e-mail or other communication.

If you send us a question or comment on e-mail, we will respond as appropriate but we do not maintain a log of the e-mail we receive.

What Information Is Collected?

Get CyberSavvy! does count the number of times different parts of this Web site are accessed. This information does not identify who our visitors are, but rather, it is used to improve the content of our Web page.